Michelin Aircraft x SKY LIGHT

Michelin Aircraft, lightness is the key!

Ever since the creation of the airplane, manufacturers have been working to make aircraft always lighter. Michelin is part of this quest.
The MICHELIN AIR X SKY LIGHT tire is lighter than the previous generations, allowing reduction of aircraft fuel consumption and the associated CO2 emissions.
This production for Michelin Aircraft is an advertising film created around a poetic idea focusing on lightness and gracefulness.

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